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Cinema accounts
Toyota renews golden reel contract with CineMark

In addition to the renewal of the golden reel contract, Toyota will be enhancing the impact of their on-screen advertising by making use of a number of foyer advertising platforms offered by CineMark. 22 Apr 2008


Jagermeister follows Oscar-nominated movies with CineMARK

Jagermeister, the German liqueur, have decided to run a two month cinema advertising campaign following Oscar-nominated movies, with CineMARK. 8 Apr 2008


Ster-Kinekor's Moviestop account has been awarded to Cutting Edge Marketing, PR and Special Events.
1 Apr 2008


CineMARK signs up Nokia

Nokia has signed a deal with CineMARK to advertise the new Nokia 5310 XpressMusic phone using CineMARK's on screen and foyer advertising platforms. The contract will see Nokia advertising the Nokia 5310 XpressMusic on CineMARK's 35mm reels from March to May 2008, as well as advertising on the panels that direct queues at ticketing and refreshment counters. 25 Mar 2008


M-Net signs digital golden reel contract with CineMARK

Subscription television service M-Net has secured position 5, the slot fifth closest to the main feature, on CineMARK's digital golden reel. The contract will see M-Net's 30” commercial being screened on CineMARK's 61 digital screens around the country until January 2009. 3 Mar 2008


Pernod Ricard renews golden reel with CineMARK

Pernod Ricard South Africa, a wholly owned subsidiary of one of the largest spirits and wine companies in the world, has renewed its golden reel contract with CineMARK for the 5th year in a row. 22 Feb 2008


Chevron signs digital golden reel with CineMARK

Chevron South Africa (Pty) Ltd, one of the major players in the South African petroleum industry, has renewed its digital golden reel contract with CineMARK. This is the second year in a row that Chevron will be advertising on CineMARK's digital golden reel, and the contract will see Chevron's 30 second commercial running in position one, the advertising slot closest to the main feature, on all 61 of CineMARK's digital screens until January 2009. 8 Feb 2008


EMI to raise exposure with CineMARK

The first element of EMI's campaign comprises of on screen advertising in the form of 60” ads promoting EMI artists that will follow movie titles specifically selected according to their expected audience profiles. 29 Nov 2007


Multichoice to advertise on the big screen with CineMARK

Entertainment provider, Multichoice, has signed a Golden Reel contract with CineMARK. The contract will see DStv advertising on 61 screens around the country every week until September 2008, with a new 30 second advertisement, reminding cinema audiences to turn off their mobile phones before the main feature starts, being screened each month. 27 Nov 2007


Prudential signs golden reel contract with CineMARK

Prudential Portfolio Managers, an international investment management company with its South African office in Cape Town, has signed a golden reel contract with CineMARK. This contract will see Prudential's 50 second advertisement being screened on reels at all cinema nouveau complexes until October 2008. 23 Nov 2007


Panarottis advertises on big screens and popcorn boxes with CineMARK

Italian family restaurant, Panarottis, has renewed its Golden Reel contract with CineMARK. The contract will see 60 second Panarottis commercials appearing on big screens around South Africa, Panarottis commercials on plasma screens in cinema foyers and Panarottis branding on four sides of the medium popcorn box. 23 Oct 2007


Spur renews golden reel contract with CineMARK

Recognising the enormous value offered by CineMARK's golden reel, Spur, one of South Africa's most loved family restaurants, has recently renewed its golden reel contract with CineMARK, the cinema advertising sales company responsible for the advertising sales of 66.1% of South African cinema complexes and 61.7% of South African cinema screens. Spur's advertising runs on reels showing movies that bring in child and youth audiences, and their golden reel contract will run up until June 2008. 25 Sep 2007


The MediaShop commits to CineMARK for 4th year running

The MediaShop has committed to a fourth year on CineMARK's commercial, digital and nouveau golden reels. 30 Aug 2007


Honda bikes speed onto the big screen with CineMARK

Honda South Africa has signed a digital golden reel contract with CineMARK to advertise Honda's motorcycles on the big screen. The contract, which commenced in April 2007, will run until the end of March 2008, and will see Honda's 60 second ad screened on 60 digital screens in position ten on the digital golden reel. 29 Aug 2007


Clean & Clear® signs a contract with CineMARK to follow four movies

Johnson & Johnson recently signed a three-week contract with CineMARK, the cinema advertising company responsible for the advertising sales of all Ster Kinekor and numerous independent cinemas, to screen a 15 second Clean & Clear® ad on reels showing "Shrek the Third", "Fantastic Four: The Rise of the Silver Surfer", "Love Wrecked" and "Harry Potter and the Order of the Phoenix." The ad was screened on reels at 30 complexes specifically selected to reach Clean & Clear®'s target market - girls and women in the LSM 6-10 aged between 12 and 24. 1 Aug 2007


Nelson Mandela Metropolitan University to reach the youth with CineMARK

Eastern Cape advertising agency, Boomtown, has signed a contract with CineMARK, the cinema advertising sales company responsible for the advertising sales of all Ster-Kinekor and numerous independent cinemas, to advertise Port Elizabeth's Nelson Mandela Metropolitan University in cinema foyers in Port Elizabeth, East London and George during the month of July. The campaign, which is intended to increase applications to the University, invites potential students to apply to the university via SMS and offers all those who do apply the chance to win movie tickets for a year. The campaign commenced on the 29th of June and will run until the 31st of July. 24 Jul 2007


Safari Dried Fruit advertises with CineMARK during July school holidays

Safari Dried Fruit (S.A.D.), recently signed a contract with CineMARK, the cinema advertising sales company responsible for the advertising sales of all Ster Kinekor and numerous independent cinemas, to advertise on CineMARK's digital cinema advertising platform for the third year in a row. 23 Jul 2007


CineMARK secures a new contract with OXY®

OXY®, a well-established brand of acne skincare products, has signed a contract with CineMARK, the cinema advertising sales company responsible for the advertising sales of all Ster-Kinekor and numerous independent cinemas, to advertise on its digital cinema advertising platform. 20 Jul 2007


CineMARK joins the fight against drug abuse

In recognition of Youth month (June) and the International day against Drug Abuse and Illicit Trafficking (26 June), the Gauteng Department of Social Development used the month of June to spread awareness among 16 to 35 year olds in Gauteng through cinema advertising. Drug abuse is a huge problem in Gauteng, where more than 3295 people were treated for substance abuse in the latter half of 2006 (this number obviously discounts the large number of drug abusers who did not seek treatment), which is why the department chose to focus so heavily on drug abuse awareness in June 2007. 13 Jul 2007


Coca-Cola renews contract with CineMARK

Coca-Cola has renewed both its 35mm and digital Golden Reel contracts with CineMARK. 9 Jul 2007


Feelgoodfilms hits the ground running

Feelgoodfilms has just landed a three day Cape Town-based shoot within three weeks of opening their doors for business! Director Jeremy Goodall will work with Happy Dog and Lowe Lintas, India and the commercial will be produced in collaboration with Lowe Bull Johannesburg. 2 Jul 2007


CineMARK secures a new contract with Peroni

South African Breweries (SAB) has signed a contract with CineMARK, the cinema advertising sales company responsible for the advertising sales of all Ster Kinekor and numerous independent cinemas, to flight its 60 second "La Dolce Vita" advertisement for Peroni beer on advertising reels before the movie Ocean's 13. 20 Jun 2007


Distell has renewed its Golden Reel contract with CineMARK for the fourth year in a row.
25 May 2007


CineMARK secures a Golden Reel contract with Land Rover

Land Rover South Africa has signed a Golden Reel contract with CineMARK, the cinema advertising sales company responsible for the advertising sales of all Ster-Kinekor and numerous independent cinemas. 24 May 2007


Coronation renews its contract with CineMARK

Coronation Fund Managers, one of the largest asset management companies in South Africa, has renewed its number one position on Cinema Nouveau’s Golden Reel with CineMARK for the second year running. 18 Apr 2007


Sony BMG Music renews on-screen advertising contract with CineMARK

Sony BMG Music has renewed its music video cinema billboard with CineMARK for the fourth year in a row. 16 Apr 2007


Investec Limited has renewed its cinema advertising contract with CineMARK.
30 Jan 2007


The MediaShop affirms its faith in cinema

The MediaShop has re-committed to CineMARK, the cinema advertising sales company responsible for the ad sales of all Ster Kinekor and numerous independent cinemas, and affirmed it's faith in cinema by renewing their 'Golden Reel' contract with CineMARK for the third year in a row. 9 Nov 2006


Forever Resorts chooses CineMARK's digital platform

Forever Resorts, a twenty-five year old South African hotel group, is one of the latest advertisers to select CineMARK's advertising platform to reach cinema audiences this winter. 24 Jul 2006


Future Fin takes up contract with CineMARK

Future Fin has snapped up the opportunity to interact with the very affluent cinema market with a contract with CineMARK that runs until the end of September 2006. Future Fin chose to make use of the digital cinema platform offered by CineMARK in numerous Ster Kinekor and independent cinemas around the country. 22 Jun 2006




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