First SA blog survey results [Simone Puterman] The results of Speak Up!, a survey of South Africa's blogger community by 24.com, conducted by imagineNATION Alliance, are in, giving a clearer picture of this group of ‘vocal locals' who publish their thoughts and opinions online, regularly read and post comments on other blogs, and meet other bloggers offline. 2 Dec 2008 13:40
Time to end petty jealousies in mass media [Chris Moerdyk] There is no doubt right now that never before in the history of this country has the media environment been quite so competitive. And, as the economy worsens, this competition will become decidedly bloody. So, it will probably sound contradictory - if not a little silly - to suggest that there is now no better time for competing media to stop snapping at each other's heels and start co-operating with each other. 2 Dec 2008 12:10
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PR - a confused identity and an inferiority complex [Phillip van Staden] “How would you define public relations?” Ask anybody that question - including captains of industry - and I'm willing to bet that the answer will either be something about ‘publicity', or no answer at all, just a furrowed brow and an inaudible mutter. Then ask a PR practitioner to define PR - clearly, plainly and simply. 2 Dec 2008 09:53
Single platform campaigns return results [Thendo Ratshitanga] Effective integration of various key strategic communications within an organisation yields far better marketing results than bringing together various different service providers such as an advertising agency, a branding specialist and a public relations consultancy to work together. 2 Dec 2008 09:40
Metro FM Music Awards special broadcast on SABC1 The recent ninth annual Metro FM Music Awards will be broadcast in a one-hour special at 10pm on SABC1 on Friday, 5 December 2008. 2 Dec 2008 08:42
Company news
Full blast in 2009! Here's how... - SALESGURU Publishing The buying landscape has changed dramatically throughout 2008. And no matter which way you look at it, salespeople have been affected. Many express the same opinion we've heard echoed across the country: “It's a tough time to sell.” 3 Dec 2008 00:26
Pasella's masterful new imaging - Masters & Savant As one of South Africa's best loved Afrikaans lifestyle programmes, featuring practical insight into art, decor, food and the outdoor, Pasella (meaning "for free" or "gift") required an update of its programme imaging. 2 Dec 2008 23:33
An acquired taste? - The Open Window “Good taste is just another way of saying you've got the fundamentals of something nailed down to an intuitive level.” (Signal vs. Noise 2008). Anette Barnard, lecturer in Visual Culture at The Open Window School of Visual Communication shares her view on the topic of Good Taste. 2 Dec 2008 22:48
Presenter's journey to ‘thinner peace' yields weighty results! - Jacaranda 94.2 In a market full of overpromising and under delivering, Jacaranda 94.2 is once again proving that honest sincere communication that shows tangible results - in this case presenter Tové Kane's visible weight loss - produces exceptional results for client and radio station alike... 2 Dec 2008 21:14
8 Ink Media to represent NationalGeographic.com - 8 Ink Media Advertisers in South Africa now have the opportunity to extend their online campaigns to target the 53 236 South African unique monthly visitors to nationalgeographic.com. With advertising that is geo-targeted (allowing only South African eyeballs to see SA-targeted adverts), dynamic publishing house, 8 Ink Media, will act as local media broker. 2 Dec 2008 18:54
New ‘love story' from Vodacom for summer - Draftfcb (South Africa) Vodacom has launched its traditional end-of-the-year campaign with a television commercial inspired by one of the most memorable on-screen romances to come out of Hollywood. 2 Dec 2008 18:27
Evo Media launches their new Sandton branch - Evo Media Evo Media launched their new Sandton office in Nelson Mandela Square on 24 November with all the usual Evo pageantry. The launch was timed to coincide with Soccerex, happening across the road at the Sandton Convention Centre. Soccerex A-list guests and many international business leaders attended the event. 2 Dec 2008 18:02