European research shows mobility key to SME success New research conducted in Europe by Ipsos MORI and Research In Motion (RIM), the developer and manufacturer of the BlackBerry smartphones and wireless solutions, demonstrates a strong link between mobile technology and business success in the world of the small and medium-sized enterprise (SME). 31 Jul 2008 08:34
Another SABS Stamp of Approval for Conexus - Conexus After a thorough assessment by the SABS, outsourced call centre company Conexus, once again, received their quality certification; ISO 9001:2000. 30 Jul 2008 11:10
Saturday night Loeries winners A total of 172 Loeries were handed out at the Saturday night ceremony, 26 July 2008, of the 30th annual Loerie awards, two of which were Grands Prix - Am I Collective and Trigger Communication - and 15 of which were Gold. Also introduced this year was the Creative Achievement Award, awarded to Mike Schalit, chief creative officer of BBDO South Africa. 26 Jul 2008 21:52
Loeries introduces Creativity Points ranking This year, the Loerie Awards have implemented the Creative Circle's Creativity Points ranking to determine the value of the medals handed out. With these rankings, on Saturday night Ogilvy South Africa (Johannesburg) comes out on top with 3050 points. 26 Jul 2008 21:49
Using technology to improve your customer focus [Roger Strain] Quick, think of something you wish you could do to manage your relationships with your customers better. Offer them more self-service options? Remind them tactfully and cheaply when bills are due? Get more useful feedback about their experience of your product or service? Make sure whoever deals with them always has access to all the relevant information and is properly empowered to deal with whatever issue comes up? 16 Jul 2008 09:09
Music is money - creating the right customer experience In the current gloomy economic conditions, businesses have to create the unique in-store experience to attract and retain customers and most importantly - get the biggest share of the customer's shrinking wallet, says Craig Cesman, CEO of audio branding experts DMX Music Africa. 15 Jul 2008 14:23
Securing test data in line with international legislation MigrationWare, the local partner of the UK-based Micro Focus, recently began selling Micro Focus Data Express, a suite of tools used to create a robust and secure test environment for production data. According to João de Oliveira, MigrationWare sales director, Data Express will not only help local companies to fall in line with international legislation, but also with legislation which is scheduled to be introduced locally. 15 Jul 2008 08:32
What is the cost of shoddy customer service? [Patrick Deale] Do you know how much poor customer service is costing your company in terms of direct sales as well as bad publicity? In this day and age, with consumers even more careful about where they spend their hard-earned rands, improved customer service can give you the edge over your competitors. 8 Jul 2008 10:19
Consumers only want to call once Organisations must emphasise maintaining customer satisfaction in order to ensure that they retain good customer service. This means improving the way contact centre agents handle calls and reducing the need more than one call to resolve an issue. This was the key message from Craig Gibson, MD of Merchants, the contact centre division of Dimension Data, as he spoke at the recent launch of the annual Global Contact Centre Benchmarking Report for 2008. 8 Jul 2008 08:35
The good, the bad and the smugly - A question of talk and walk - Don't Forget George [Gavin Mills] In a world of soaring prices, dwindling resources, rampant unemployment and the early stages of global socio-economic decline, one would expect brands, companies and individuals to be giving their all to hold on to whatever they can of the consumer buck. Sadly this is not the case - especially in South Africa, at the moment... 30 Jun 2008 17:09
Three-way partnership on in-store media As part of vida e caffé's ongoing expansion into the local coffee market, an alliance has been created with publishers 8 Ink Media and Tagon Media to sell in-store media for the cult coffee company. The partnership includes loyalty cards, take-away coffee sleeves, stirrers, serviettes, tags, vida-fi (free in-store wi-fi), as well as a number of new initiatives. 26 Jun 2008 08:42
The best time to send an email [Aaron Smith] The email messages you send out will be much better received if they arrive at a time when the recipient is more likely to be in the right frame of mind to read them. If they arrive at any other time - particularly if they arrive along with a raft of other messages - there is a good chance they will end up being deleted ... unwanted and unread. 23 Jun 2008 11:34
Nissan shifts service in Africa to the next level - Conexus Breaking into new territory, the African Regional Office of Nissan South Africa is setting the standard for measuring customer sales and service satisfaction in the automotive industry in sub-Saharan Africa. 11 Jun 2008 17:43