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The pink Post-It note of an excellent salesperson

[Douglas Kruger] As a professional speaker, I spend more time at airports than I do eating, sleeping or singing in the shower. Recently, after dragging my bags across the semi-dark of the OR Tambo parking garage, I found a little pink Post-It note attached to the side-view mirror of my car. It had a name and a phone number, and, ominously, nothing more. 5 Nov 2009 12:59


Channelling the mobile to brand content

With nine years of research behind the launch of Enhanced Mobile Communications Network (EMC Network), Qkey, the company believes it will put the power of mobile behind every element of a through-the-line communications campaign and in doing so unleash the full power of mobile. 30 Oct 2009 09:24




Grouchy customers can become loyal customers

[Chris Moerdyk] There are a lot of cute little phrases in marketing - most of which make those of us who have been in the business for a while want to go outside and throw up in the gladioli. But, there are some buzzwords that have a huge amount of merit. Such as "exceeding expectation". 28 Oct 2009 09:48


Don't whine, go online

The “Don't Complain Campaign” - inspired by the recent US election campaign urging the American public to “Don't vote” if they didn't want change - launched earlier this week. Its aim is to help improve customer service levels in South Africa generally and particularly before foreign visitors arrive in 2010. 20 Oct 2009 09:37


Provide business ideas, not just ad ideas

[Michael Gullan] The role of the communications agency is changing. Marketers no longer expect their agencies to conceptualise creative communications and be their media and production brokers. Today's agency should be taking a good look at their clients' business issues. 14 Oct 2009 11:20




Independent ATMs grow

In developed countries, such as Australia, Canada, US and UK, independent ATMs now deliver over 60% of cash dispending services in each country. In South Africa, the demand has grown rapidly through tangible benefits for both the consumer and vendor and independent ATMs now represent over 15% of the market. 8 Oct 2009 10:03


MTN rolling out Standard Bank's network infrastructure

Standard Bank South Africa has awarded MTN Business, a wholly owned division of MTN, the contract to rollout the African network infrastructure footprint. The bank, which under Stanbic has a presence in 17 countries across the continent, required the successful provider to ensure maximum uptime and low latency and guarantee data delivery back to South Africa without interruption to business operations. 1 Oct 2009 10:04


Email marketing integration into Microsoft Dynamics CRM software - LOW FAT Internet & Email Marketing

Inxmail Professional provides the best starting point for aligning email marketing to the needs of customers with the Inxmail Professional interface for Microsoft Dynamics CRM. CRM solution users can start benefiting from the advantages of Inxmail Professional immediately. 30 Sep 2009 13:16


Stokvel banking now possible

Research by Finmark Trust reveals that more than 50% of stokvel members in the mass market do not have a bank account, 94% of members are black and 57% are women. In response to this, FNB has launched its Smart Solutions Stokvel Account. 29 Sep 2009 08:57


What's brewing online?

For coffee lovers, a new consumer website from Nescafé, created by Ledimo Solutions, is aimed at not only providing details on brands but will also offer competitions, recipes and social networking over a virtual cup of coffee. 29 Sep 2009 08:37


Consumer Protection Act crimps loyalty programmes

The majority of the provisions of the Consumer Protection Act come into effect next year on 24 October 2010 and one that must concern companies is its effect on loyalty programmes. These will have to be overhauled to meet consumer protection requirements. 29 Sep 2009 07:23


Mirna Wessels appointed Managing Director for Conexus - Conexus

Mirna Wessels has been appointed Managing Director of Conexus, an award-winning outsourced call centre company. She was previously Business Strategy Director at Synovate in South Africa, a top ten global research company. 14 Sep 2009 12:41


Maximizer Software named CRM market leader sixth year running - Maximizer Software

Maximizer Software , a provider of simple, accessible customer relationship management (CRM) and mobile CRM solutions, has been named a leader in CRM magazine's 2009 Market Leader Awards for Small-Business Suite CRM for the sixth consecutive year. 14 Sep 2009 12:25


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