Online media seen as Kenya's next advertising frontier
The Kenyan media landscape is no longer what it was in the 1990s; holding a television screen in your palm is now a reality; the internet continuously keeps online readers updated with breaking news at every turn. The digital era has led to renewed competition, as consumers look for comfort and speed. 31 Oct 2008 11:33
Mike Walsh in Kenya for mentorship programme
[Carole Kimutai] Globally-renowned integrated marketing communications expert, Mike Walsh is in Kenya for a week long mentorship visit. Walsh, former CEO of Ogilvy & Mather (O&M) Europe and chairman of Ogilvy United Kingdom is an Ogilvy worldwide ambassador. 22 Sep 2008 11:51
Kenya Tourist Board goes global
The Kenya Tourist Board will launch its first multimedia advertising campaign on CNN International, combining traditional TV spots with an online push comprising banner advertising and video pre-roll together with a run of print advertising in CNN's bi-monthly glossy travel magazine, CNN Traveller. 26 Aug 2008 15:21
Young & Rubicam Kenya gets new MD
Neema Wamai is the new managing director of Ayton Young & Rubicam Group's advertising division - Y&R Nairobi. She will oversee and help re-invent communication strategies for major client accounts in East Africa. 4 Aug 2008 15:29
Telkom Kenya campaign voted tops
[Carole Kimutai] The Ogilvy Public Relations Kenya campaign to manage and position the restructuring of Telkom Kenya has been voted the best in Africa. 6 Jun 2008 08:28
Wunderman Kenya signs advertising deal with Google Inc
[Carole Kimutai] Wunderman Kenya, the direct and digital marketing agency division of Ayton Young and Rubicam (AY&R) Group has announced a deal that will see it sell advertising on the leading search engine - www.google.com. 23 May 2008 11:46
OATS heads east
Oracle Airtime Sales (OATS) has confirmed their agreement with media management agency Corporate Talk to further develop its African network. 31 Jan 2008 14:39
Ad network expands into Botswana
Since July 2006, Saatchi & Saatchi has rapidly grown its reach across the African continent, with the addition of offices in Reunion, Madagascar, Mayotte and now, this month, Botswana to its Africa Network. The network includes 13 agencies situated in sub-Saharan Africa with key hubs in Nigeria, Kenya and SA. 31 Jan 2007 09:00
Arrive Alive campaign in Uganda drives the message home
The Arrive Alive road safety campaign in Uganda was initiated as a vehicle to emphasize safe driving practices and reduce the number of accidents on Uganda's roads over the festive season. The integrated media campaign included radio, press and outdoor. 10 Jan 2008 07:20
Cricket Australia tries to corner image market
Cricket Australia (CA), the governing body of one of Australia's favourite sports, is trying to force all photographers and agencies to sign a new contract before they enter the cricket grounds. 13 Dec 2007 06:42
African nations agree to $1 billion Indian satellite project
A critical mass of countries are signing on to a plan for India to invest $1 billion in the Pan-African e-Network satellite project, a joint initiative with the Africa Union aimed at developing the region's information and communication technology (ICT) infrastructure. 30 Nov 2007 12:04
Harnessing Africa's dynamic potential
Africa is an entire continent crammed with potential and possibilities. This is the view of the Switch Group – one that it is already acting on, with a new branch office in Kenya and another planned for Nigeria. 20 Nov 2007 11:42
Men first! (But the ladies can take a peep as well)
[Carole Kimutai] The first men's lifestyle magazine ADAM has caused quite in Nairobi. CAROLE KIMUTAI caught up with ADAM editor - Oyunga Pala 15 Oct 2007 06:14
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